From time immemorial, craft watchmakers have been keen on decorating watches to make them still more precious. Blancpain has set up a space dedicated to the arts and crafts where engravers, master watchmakers and enamellers devote their passion to the design and embellishment of high value timepieces.
From March to September 2017, the Breitling DC-3 will be doing a grand world tour in several stages, an amazing accomplishment for this legendary plane that will be celebrating its 77th birthday. The crew will not be alone in flying from one continent to the other, since a 500-piece Navitimer limited edition will also be onboard throughout the journey.
In 1996, Patek Philippe launched an innovative advertising campaign called Generations, which remains as topical as ever today after subtle reinterpretations over the years. In the same spirit, the firm created a magazine reserved for owners of watches made by the manufacturer.
Swiss watches enjoy an unrivalled worldwide reputation.
The Swiss watch industry has decided to strengthen the criteria of the Swiss made label.
Buying or selling counterfeit products undermines know-how, finances organised crime, and threatens jobs and innovation.