IWC Schaffhausen and Bradley Cooper have announced a unique charity project. At the Oscar ceremony, held on February 24th at the Dolby Theatre in Hollywood, the brand's actor and ambassador wore a Big Pilot’s Watch Single Piece, adorned with a one-of-a-kind engraving.
The Gérald Genta Heritage association has been established, its purpose being to pay tribute to a legendary designer and to encourage young talents. Chaired by Evelyne Genta, its advisory committee includes international leaders and experts in the luxury watchmaking sector.
Louis Vuitton unveiled its latest advertising campaign dedicated to the new interpretation of the Tambour Horizon. A short film resembling a journey connected to the world and to oneself brings together four international talents: Sophie Turner, Justin Theroux, Urassaya Sperbund and Liu Haoran.
Swiss watches enjoy an unrivalled worldwide reputation.
The Swiss watch industry has decided to strengthen the criteria of the Swiss made label.
Buying or selling counterfeit products undermines know-how, finances organised crime, and threatens jobs and innovation.