Big Bold Swatch in bioceramic

Only few months after the first bio-sourced Swatch launched in September 2020, here comes a new and unique mix of ceramic and bio-sourced plastic.

The recipe is two-thirds ceramic, one third bio-based plastic! Bioceramics are as strong and resistant as they are silky to the touch, thus combining the best of both worlds. They are now finding their place in the Big Bold model, featuring a deep architectural structure that provides plenty of space to highlight the minimalist elegance of bioceramics. The collection is available in five colours: classic black or white, “colour of the year” grey, optimistic sky blue and a soft new shade of pink.

Big Bold in Bioceramic is a smooth, pure and substantial design piece, reduced to the max to allow the new material to be fully enjoyed thanks to the signature “see-through” Swatch attitude. The bracelet, glass and loops are made from biosourced plastic.

Swatch is always looking for ways to push the envelope when it comes to design, materials and technology. Bioceramic marks yet another benchmark in the brand’s innovation journey. By the end of 2021, all key Swatch product lines will further explore the use of this new material.

April 15, 2021