
Swatch once again hit the peaks of this Swiss ski resort for the Laax Open 2021, Europe’s most exciting snowboarding competition of which the Biel/Bienne-based brand is a partner.
This edition marked the start of the qualification process for the next Winter Olympic Games in Beijing in 2022 and was a key stage for all the athletes present.
The Swiss watchmaker took Max Parrot, a renowned snowboarder with expertise in slopestyle and big air, to Graubünden. Thirteen times X Games champion and Olympic medallist, the Canadian athlete has joined the Swatch Proteam.
February 04, 2021