IWC supports the Swiss film scene

The Swiss film scene boasts a remarkable degree of creativity and a wealth of ideas that really make it stand out. But sadly, it is difficult for many projects to reach completion due to the lack of sufficient film funding available.

This short coming is addressed by the Association for the Promotion of Film in Switzerland, an institution that was founded in 2015 by IWC CEO Georges Kern, along with co-directors of the Zurich Film Festival Nadja Schildknecht and Karl Spoerri, film director Marc Forster and the CEO of Ringier, Marc Walder. With the introduction of the Filmmaker Award, the association has established a prize unlike any other in Switzerland. The 100,000 francs prize was awarded for the very first time last year, with the money being split between two projects: «Und morgen seid ihr tot» (Tomorrow You’ll Be Dead) by Bernhard Burgener, Norbert Preuss and Michael Steiner received 75,000 francs of the funding, while 25,000 francs were allocated to the film «Europe, she loves» by Jan Gassmann and Lisa Blatter.

The competition is open to Swiss filmmakers working on fiction or documentary projects of at least 60 minutes that require additional funding or post-production financing. The jury of the association has narrowed down the wide-ranging assortment of submissions to five finalists. The award ceremony was held during the IWC gala dinner on 24 September 2016 as part of the Zurich Film Festival, of which the brand is co-partner.

October 06, 2016