
To accompany the launch of the BMW Series 7, Montblanc has created a line of personalised leather goods and writing instruments that reflect the spirit of innovation and tradition of refinement shared by the brand and the carmaker.
The centrepiece of the collection is the Meisterstück key case, which has been specially moulded to house the “BMW Display Key”, an intelligent and extraordinarily innovative key. Equipped with an intuitive touch screen, this new-generation car key provides the driver with valuable information about the status of the vehicle, such as the amount of petrol in the tank or the battery charge level, and can be used outside the vehicle to park it remotely, in forward or reverse gear.
The items in this collection are all hand-made in the Pelletteria Montblanc, the leather goods manufactory based in Florence. The chic and timeless aesthetic of the Meisterstück collection is enhanced by the unique motif of the BMW Series 7 stamped on each piece. The Montblanc BMW Edition Spéciale line is available from BMW dealers and Montblanc boutiques around the world.
March 31, 2016