Audemars Piguet - Associate Partnership With Art Basel

Since its foundation in 1875, Audemars Piguet has constantly explored the interface of art and craft. As global Associate Sponsor of «Time of Art Basel», the manufacture of Le Brassus will be present at all the Art Basel shows in Hong Kong, Basel and Miami Beach, as of 2013. The brand will welcome visitors in the exclusive Art Collectors Lounge where it will feature a specially curated exhibition of timepieces that will immerse visitors into the «métiers» and the world of its place of origin. This exhibition follows previous involvements with art fairs around the world, as well as the highly successful Audemars Piguet show «From Avant-Garde to Icon», celebrating the 40th anniversary of the legendary Royal Oak model, held in several cities throughout 2012. Audemars Piguet is also planning to develop additional special events and activities in collaboration with leading artists throughout the duration of the fair.

January 17, 2013