News It is scarcely a year ago that Marvin made its big comeback on the international scene. The firm is however already well on the way to success with 5,000 watches sold – a third of them mechanical – in around twenty countries in Europe, the Middle East and Asia. This represents a considerable turnover for timepieces selling for between 480 and 3,630 francs.
Even more cause for delight on the part of the firm’s bosses Jean-Daniel and Cécile Maye is the fact that these sales provide support for the Mother-Children project in Senegal, directed by Terre des hommes. Indeed every buyer of a Marvin can register the serial number of their watch in the section "8 for kids" on the website www.marvinwatches.com. This click for solidarity is then passed on by Marvin in the form of an eight franc payment to the aforementioned non-governmental organisation. 25,000 francs have already been raised for Terre des hommes since the firm’s revival in November 2007.
However the success of Marvin does not stop there, since at the end of October the firm won the 2008 Watch Advertising Campaign Award for its concept "New Time, New Codes" created by the Geneva agency Toutmorrow. Selected by the jury from more than a hundred campaigns in the competition, the latter stands out by the strength of its concept, its originality and the impact of its message.
It will be remembered that Marvin is controlled by the company Time Avenue in Vaumarcus (NE), which also holds the international licence for Nina Ricci watches. Founded by Jean-Daniel and Cécile Maye, it has seen its annual turnover increase by 25% between 2007 and 2008, to ten million francs. The number of employees meanwhile has increased over the same period from 9 to 15.
November 25, 2008
