News Founded nearly a century ago, watch manufacturer Glycine Watch SA has made inroads into many leading markets. It has performed particularly well in the two key markets of Spain and France, thereby strengthening its presence in the Mediterranean region. Diverso Distribuidora, for example, has opened more than 40 points of sale for Glycine watches in Spain, Portugal, Andorra and Gibraltar, while through the company SIMT, the Biel manufacturer now has points of sale in France in Saint-Tropez, Marseille, Paris, etc.
Katherina Brechbühler, Director of Glycine Watch SA: "The success achieved by our national representatives in major European markets and the heightened recognition this gives to our watches is very pleasing. We shall continue to do everything possible to merit our reputation as specialists in original and robust watches (editor's note: in our photo, the Airman 7 model). For us, the development of timepieces meeting the expectations of these countries, where fashion is very much to the fore, is an ongoing challenge that we are always happy to accept."
January 27, 2004
