Every two years since 1998, we conduct a survey on Japanese consumers' awareness of and buying trends for watches. The latest results are available here. For older data, please contact us.
| Year 2014 (March 26, 2014) | |
| Year 2012 (March 12, 2012) | |
| Year 2010 (March 17, 2010) | |
| Year 2008 (March 26, 2008) | 

 
   Market survey
 Market survey