News 
The watchmaker has unveiled a one-of-a-kind timepiece designed in close collaboration with singer Jon Bon Jovi. Its airy design is devoid of a dial. In a taut, edgy, highly contemporary architecture, its movement is secured to the case by a complex geometry of linear bridges treated with black PVD.
At 12 o’clock, the tourbillon seems to float in mid-air. It is set against a large, hand-crafted white gold applique: the logo features two wings spread out on either side of a dagger, plunged into a heart engraved with the number “40” to mark the group’s special anniversary. The two hours and minutes hands are placed here, literally “at the heart” of the watch, creating a rich symbolism – between the soul and time, the heart and mind – which was particularly important to the artist. Entirely engraved and polished by hand, this logo is an original design that will be used throughout the band’s anniversary tour.
Satin-brushed, polished and grained surfaces intertwine fluidly and naturally, beneath the unfurled wings which are hand-engraved from a solid gold block. The applique that tops it all bears the artist’s name. The simple title “Bon Jovi” was actually particularly tricky to create: The text is in the group’s own font and also had to be created by hand.
June 06, 2024