The watchmaker has unveiled Wild One of 1, an innovative concept for customising a timepiece from the collection. This online platform offering a multitude of choices enables enthusiasts to determine every element of their watch, from A to Z.
The process comprises 11 stages, through which customers can choose an upper cage in red or white gold; determine which of the three suggested movements will power their timepiece; the colour of the rubber shock absorber; the design of the dial from a palette of 18 variations; the hands and so on. To further enhance the resulting creations, it is also possible to print a graphic image – such as a family portrait, logo or text – on the sapphire back of the timepiece. In all, almost 3.5 million combinations are possible.
May 08, 2024