Vacheron Constantin generalises the digital certificate

In 2019, Vacheron Constantin was among the first watchmakers to integrate Blockchain technology as part of an innovative service to clients and an increasingly environmentally friendly approach to certification involving less paper.

The watches in Les Collectionneurs collection were thus accompanied for the first time by a digital certificate of authenticity that is perfectly forgery-proof. The success of this initial test phase has prompted the Maison to extend this certification to all its timepieces in 2021. Customers will also be able to register and authenticate their timepieces throughout their lifetime via their very own dedicated platform: The Hour Club.

Digital identity transforms the way one owns valuable assets, enabling owners to track the product lifecycle, share or prove ownership, as well as benefiting from tailored services attached to each timepiece. As well as the forgery-proof certifcate itself, owners enjoy access to Blockchain’s ability to store all information about a timepiece, including technical information, user guides, certifications, and product history. Customers also benefit from a new galaxy of services, such as seamless resell on Watchfinder and online repair requests.

December 03, 2020