News 
Tony Parker
The NBA star and European basketball champion Tony Parker played on September 14, 2016 on the Jungfraujoch. He was faced with a team of Swiss basketball players and demonstrated his speed and agility at 3,454 meters above sea level.
For the occasion, a big basketball court of 33.55 m by 20.78 m was put in place in order for the classic 5X5 game to take place on the Aletsch glacier. Faced with the fresh yet thin air of the mountain, the great athlete did not sway. Tony Parker has earned his reputation as one of the fastest and best players in the world. He was quick to pass the ball to his teammates and passed by his adversaries with agility at the Top of Europe.
After the basketball game Tony Parker took time to answer the media’s questions. He said: «I’m always up for new challenges, so when Tissot, my long-term partner, suggested I play a match at the Top of Europe I thought it was a great opportunity to do something exceptional. We don’t often get to play in such extreme conditions.» Over hundred journalists from Asia, Europe, Australia, America and Switzerland were there to witness this exceptional event. A very special guest also took part in the event, Tissot’s Swiss Moto2 ambassador Thomas Lüthi.
The fact that Tony Parker, Tissot’s ambassador, came to the Jungfraujoch is no coincidence. Tissot and the Jungfrau Railways have a great relationship. Their renewed partnership emphasises their long-standing and successful alliance, which was initiated for the commemoration of the centenary of the construction of the railway’s tunnel.
October 06, 2016