The general increase in the manufacture’s workforce – which numbers 1,200 employees in 2012 – has meant taking responsibility with regard to the community, particularly in terms of pollution and noise levels linked with different means of transport. After setting up a public transport service by bus and encouraging car-sharing since October 2007, Jaeger-LeCoultre is now confirming its commitment to environmental protection by replacing one of its company cars with an electric car branded Jaeger-LeCoultre.
The electric car will not only be used by the manufacture’s corporate services, but will also be available several days a week for employees to test this rapidly growing technology. Jaeger-LeCoultre is also devoting three parking places to employees’ electric cars. These spots will be equipped with an electric terminal for recharging the vehicles during the day.
This initiative lends a new dimension to the more global sustainable transportation or «soft mobility» project initiated by the manufacture a few years ago. In addition to improving the impact of the Great House’s activities on the environment, the aim is to raise awareness amongst employees regarding electric cars while facilitating the use thereof.
November 13, 2012