New Swatch James Bond 007 collection

Swatch is on a secret mission! Just in time for the release of the latest James Bond movie No Time To Die, the Swiss watchmaking brand is launching an exclusive collection of 007 inspired models.

Original movie posters and opening title sequences from Dr. No (1962), On Her Majesty’s Secret Service (1969), Moonraker (1979), Licence To Kill (1989), The World Is Not Enough (1999) and Casino Royale (2006) have provided the inspiration for a capsule collection of six designs.

The seventh watch in the 007 collection has been designed by the Biel/Bienne based brand and No Time To Die costume designer Suttirat Anne Larlarb for Q, Swatch’s favourite character. Q creates all of Bond’s gadgets, from tracking devices to secret weapons. His exclusive watch in the movie is a timeless mix of tradition with a penchant for futuristic innovation. Just like the man himself.

The release of the film No Time to Die is scheduled for April 2nd in the UK, April 8th in French-speaking Switzerland and April 10th in the U.S.

March 05, 2020